Exhibit Brand Refresh

Welcome to the Exhibit, a multi-space venue serving up quality cocktails, wholesome food and quite simply a damn good time. Get ready to dance dance dance.

This was a brand strategy project for the iconic South London bar. A deep dive into exploring the brand’s heritage and future aspirations to determine new visual and tonal output. New logo, full brand style guide, tone of voice guidelines, copy overhaul, interior refresh and menu design were realised.

Creative Strategy
Copy Writing
Creative Direction
Design

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Fuller's Cask Ale